New York, N.Y. — Soaring tensions regarding trade and escalating anti-LGBTQ+ sentiments in the United States are prompting an increasing number of international travelers to reconsider their travel plans to the U.S. Robert Sharp, a Canadian citizen and owner of an LGBTQ+-friendly travel company, recently opted to change his itinerary from a birthday celebration in Provincetown, Massachusetts, to a vacation exploring Canada.
“We thought about the stress of traveling during such a challenging time. Ultimately, we decided to support our own country instead,” Sharp explained, noting the significance of patriotism amid current conditions. He and his partner have now planned a scenic road trip in Canada, aiming to bolster the domestic economy while enjoying beautiful destinations within their own borders.
This shift in travel plans mirrors a growing trend among international tourists, particularly from Canada and Europe, who are diverting their travel budgets to countries deemed more welcoming. Recent data from the International Trade Administration revealed that air travel to the U.S. from foreign visitors plummeted by 10% in March compared to a year earlier. When considering all methods of entry, visits fell 14% in the same month.
The International LGBTQ+ Travel Association has also noted signs of apprehension within its network, with many members expressing hesitation about attending events in the U.S. due to the current political climate. John Tanzella, the association’s CEO, remarked, “The perceptions are that visitors do not feel welcome here; hence, they are less inclined to spend their dollars in the U.S.”
In a stark indication of the changing travel landscape, bookings for LGBTQ+-friendly accommodations in the U.S. have seen significant declines. According to the travel platform misterb&b, there was a 66% drop among Canadian users and a 32% dip among European users from February to April of this year, in contrast to the same timeframe last year. Interestingly, there was a 22% increase in bookings from individuals targeting states with more progressive policies, while conservative states like Texas and Arizona experienced declines.
The LGBTQ+ advocacy organization Egale Canada has also taken a stance. It announced that its members would abstain from participating in conferences and events in the U.S. for 2025, citing concerns for safety as well as a response to what it describes as “economic warfare” against Canada. “The foundation of our relationship with the U.S. has historically revolved around shared economic interests,” noted Helen Kennedy, the organization’s executive director. “When you consider the humanity behind the economy, it becomes clear why travel is being reconsidered.”
The LGBTQ+ travel market wields substantial economic influence, as research estimates this demographic commands purchasing power of roughly $1.4 trillion. Yet, the current climate, combined with policies perceived as hostile toward LGBTQ+ individuals, is beginning to affect spending. Events like WorldPride saw participation concerns leading up to their occurrence, with some attendees worried about the implications of traveling in these conditions.
Despite these challenges, pride celebrations in the U.S. have continued to attract large crowds. Organizations such as NYC Pride reported attendance figures in line with historical averages, illustrating a persistent enthusiasm among participants eager to celebrate and advocate for LGBTQ+ rights. Capital Pride Alliance’s Ryan Bos stated that attendance remained steady, even amidst pre-event calls for cancellations due to political pressures.
While many major pride celebrations remain robust, grassroots events in areas less known for LGBTQ+ acceptance are also witnessing growth. For instance, Phoenix Pride reported an increase in attendance, highlighting how local communities continue to provide a safe haven for LGBTQ+ individuals.
As travelers like Sharp increasingly turn their backs on the U.S. market, the consequences will ripple throughout various sectors, impacting not just airlines and hotels but also local businesses that depend on tourism. With the ongoing changes in travel patterns, the future of LGBTQ+ tourism remains uncertain, but the impact of these decisions is undeniable.