Los Angeles, CA – Jessica Alba has made an announcement on Instagram that she will be stepping down from her position as Chief Creative Officer at The Honest Company, a company specializing in baby, skincare, bath, and beauty products. Alba, who co-founded the company over a decade ago, expressed her gratitude and revealed her decision to transition to a new role on the board, providing strategic advice. Carla Vernón will be taking over the leadership role to further the company’s vision and impact in the industry.
Alba’s journey with The Honest Company began in 2012 when she took on the role of Chief Creative Officer. The company went public in May 2021, marking a significant milestone in its growth. Alba shared that building the business has been a labor of love, from pitching the concept to friends in Mommy and Me class to celebrating milestones like ringing the bell at Nasdaq with her family.
In her Instagram post, Alba expressed her gratitude to the entire team at The Honest Company and the families who have supported the brand. She reflected on the journey as a surreal experience that exceeded her wildest dreams, thanking everyone for their contributions to the movement for good. The actress also highlighted CEO Carla Vernón’s leadership and the team’s continued dedication to the company’s mission.
Alba’s post included quotes from Eleanor Roosevelt and photos documenting the company’s history, emphasizing the impact of a non-traditional path in business. She credited the team with leading a movement that values honesty and integrity in products for families. The news of Alba’s transition from Chief Creative Officer to a board role marks a new chapter for The Honest Company, with Vernón steering the company towards continued success.