PHOENIX, AZ – Fans of Arizona iced tea can rejoice as the price of the company’s 23-ounce cans will continue to stay under 99 cents for the foreseeable future, according to co-founder Don Vultaggio. Despite inflation affecting American consumers, Arizona Beverages remains committed to keeping their signature drinks affordable.
In an interview with “Today,” Vultaggio emphasized his dedication to consumers by maintaining the current price point as a way to give back. He highlighted Arizona’s success as a debt-free company that prioritizes affordability for customers facing financial challenges.
Vultaggio’s firm stance on the 99-cent price tag for the 23-ounce canned drinks dates back to the early ’90s. The company’s ability to sustain this pricing strategy is attributed to various factors such as efficient production processes, shipping methods, and the use of lightweight packaging.
Arizona Beverages, known for its diverse drink portfolio that includes over 100 flavors like Green Tea with Ginseng and Arnold Palmer, manufactures its cans and bottles in multiple locations across the United States and Canada. The company has also expanded its product line to include alcoholic beverages in addition to its traditional offerings.
Beyond preserving the iconic 99-cent price, Vultaggio is personally involved in taste-testing new drink varieties, ensuring a hands-on approach to product development. The company’s commitment to quality and affordability continues to resonate with consumers nationwide, solidifying Arizona Beverages’ position as a beloved beverage brand in the market.
As economic challenges persist for many individuals, Arizona’s steadfast dedication to keeping prices low serves as a beacon of hope for fans of the brand. By prioritizing consumer welfare and maintaining accessibility, Arizona Beverages remains a shining example of a company that values its customers above all else.