Los Angeles, California – Renowned music manager Scooter Braun has officially stepped back from managing A-list artists like Justin Bieber and Ariana Grande to focus on his role as CEO of HYBE America. This move comes after years of speculation about his management status, with Braun making the decision public in a nearly 1,400-word statement.
Throughout his career, Braun has worked with top artists in the industry, catapulting them to superstardom under his SB Projects company. However, his reputation faced a significant blow following a controversial acquisition of Taylor Swift’s music catalog, leading to public backlash and disputes.
Despite the challenges, Braun expressed gratitude for his clients and the experiences he has had over his 23-year career as a music manager. He reflected on the evolution of his role and the decision to step into a new chapter of his professional life, prioritizing his family and personal well-being.
In his statement, Braun highlighted the achievements of artists he has worked with, from Grammy-winning producers to chart-topping musicians. He emphasized his support for his former clients as they navigate their careers independently and expressed confidence in the team that will continue to lead his management company.
Moving forward, Braun will focus on his role at HYBE America, working alongside Chairman Bang [Si-Hyuk] to pursue a new vision in the entertainment industry. He expressed optimism for the future of the company and his involvement in supporting emerging talent and philanthropic initiatives.
As Braun embarks on this new chapter, he reflects on the unpredictability of his career and the support of those around him. With a positive outlook on the future, he looks forward to continuing his contributions to the industry and making a difference in the community through the Braun Foundation and other endeavors.
Throughout his journey as a music manager, Braun’s impact on the industry has been profound, and his transition to a new role marks the beginning of an exciting new chapter in his career.