Roku: Expert Believes Walmart’s $2.3 Billion Deal with Vizio is a Positive, Shares of Competitor Roku Begin to Trade Lower
MOUNTAIN VIEW, California – Walmart has officially announced a $2.3 billion deal to acquire TV maker Vizio in an effort to bolster its digital advertising business. As a result, shares of competitor Roku have begun to trade lower this week. Despite this, analysts believe that the market’s response may be an overreaction and could actually work in favor of Roku. Laura Martin, a Senior Media & Internet Analyst at Needham & Co., explains that the …