DTC Bubble Burst: Direct-to-Consumer Boom Comes to a Screeching Halt as Profitability Woes Plague Once-Thriving Companies
Atlanta, Georgia – The once thriving direct-to-consumer industry is facing challenges as many companies struggle to achieve profitability after a record year for IPOs in 2021. Venture capital funding, which once fueled the growth of these companies, has now shifted its focus amidst a changing consumer landscape. Companies such as Allbirds, Warby Parker, and Rent the Runway, once seen as the future of retail, are now reevaluating their business models as they grapple with declining …