Planet Fitness Faces Backlash, Plans 50% Price Hike After Transgender Locker Room Incident
Fairbanks, Alaska – Planet Fitness, a popular gym chain, faced a decline in membership sign-ups following a controversial incident at one of its locations that sparked outrage among members. The incident involved a transgender individual being allowed to use the women’s locker room, leading to negative reactions and backlash. As a result of the incident, the company experienced a significant impact on its sales and profits, with executives acknowledging the challenges faced in the aftermath. …