Ban on Junk Food Ads: Porridge, Crumpets, & More Targeted – New Legislation to Curb Childhood Obesity
London, United Kingdom – Certain types of porridge, crumpets, and breakfast cereals are now included under a new junk food advertising ban in the UK. The government aims to combat childhood obesity with this legislation, set to take effect in October 2025. Food deemed “less healthy,” which includes fast food, soft drinks, pastries, cereal bars, and sweetened yogurt, will fall under the ban. Cook and TV presenter Thomasina Miers praised the move as “bold,” though …