Cupertino, California – Walmart has recently announced a groundbreaking partnership with Apple to offer the Mac for sale for the first time. The retail giant is now selling the base model M1 MacBook Air online and in selected stores for the competitive price of $699. This move follows Apple’s introduction of the new M3 MacBook Air, marking the end of sales of the M1 MacBook Air directly through Apple.
Historically, Walmart has primarily focused on selling Apple’s mobile devices like the iPhone, iPad, and Apple Watch, relying on third-party sellers to distribute Mac computers. However, with this new collaboration, customers can now purchase Macs directly from Walmart, making the tech giant’s products more accessible to a broader market.
The M1 MacBook Air features top-notch performance and impressive battery life within its sleek and lightweight design. Julie Barber, Walmart’s executive vice president of merchandising, has expressed enthusiasm for the collaboration, stating that it aligns with Walmart’s aim to provide customers with high-quality products without breaking the bank.
Apple’s recent reshuffling of its MacBook lineup saw the introduction of the M3 MacBook Air starting at $1099 and a price reduction for the M2 MacBook Air to $999. Consequently, the tech giant ceased sales of the M1 MacBook Air, previously priced at $999, making Walmart’s offering of the M1 MacBook Air for $699 incredibly appealing to consumers.
The $699 price point for the M1 MacBook Air through Walmart stands out, especially considering that it is a brand new product rather than refurbished. For comparison, Apple sells the same model in its refurbished store for $759. Customers can now purchase the M1 MacBook Air on Walmart’s website, with availability soon to follow at select Walmart stores. This collaboration between Walmart and Apple opens up new avenues for tech enthusiasts and consumers seeking premium products at an affordable price.