Los Angeles, California – The NFL made headlines on Wednesday by announcing the relocation of its popular NFL Network morning program, “Good Morning Football,” from New York to Los Angeles later this year. The move will see the show go on hiatus starting March 29 for the summer before relaunching out of the NFL’s West Coast media headquarters in Inglewood, adjacent to SoFi Stadium, home of the Los Angeles Rams and Chargers. This transition will bring a change in the show’s time slot, airing from 8-10 a.m. ET once it moves to California.
The current “Good Morning Football” crew includes host Jamie Erdahl, analysts Kyle Brandt, Jason McCourty, and Peter Schrager, with contributions from Will Selva. Reports indicate that the main quartet, all based on the East Coast and with families, face a significant decision in relocating across the country. The NFL has reportedly informed the cast members to continue with the show, surprising many involved with the decision.
Studio shows often experience talent changes, as seen with “Good Morning Football” previously losing Kay Adams and Nate Burleson. While it remains uncertain if the current cast will relocate to Los Angeles, an NFL spokesperson declined to comment on the matter. However, excitement surrounds the move to NFL Media’s headquarters in LA, featuring top-notch studio space and operations next to SoFi Stadium.
In the larger context, the NFL has been working to divest its league-owned media assets, including NFL Network, NFL.com, NFL RedZone, NFL Films, and NFL+. The organization has been focused on cost savings within its media assets, with recent reports of around 60 NFL league employees accepting voluntary buyouts. Additionally, the NFL’s new agreements in 2021 with major networks, including NBC, CBS, ESPN, Fox, and Amazon, have significantly increased the value of its media rights contracts.
Outside of NFL news, ESPN senior writer Don Van Natta Jr. is set to write a biography of Dallas Cowboys owner Jerry Jones. The book, titled “The Star,” is scheduled for publication in 2026, exploring Jones’ influential role in sports and the rise of the NFL. Jones, who purchased the Cowboys in 1989, has seen significant growth in the franchise’s value, now valued at $9.2 billion by Sportico.
Switching gears to college sports, CBS will broadcast the Big Ten women’s basketball title game as part of its media rights agreement with the conference. The matchup is expected to draw significant viewership, especially if top seeds like Ohio State, Iowa, Indiana, and Michigan State advance to the final. This marks the first time the Big Ten women’s basketball championship will be aired on broadcast TV, further expanding the exposure of the women’s game.